INTENSE
Crafted by the last samurai families. Designed with quiet reverence.

OVERVIEW
Year
2019
Industry
Spirits
Client
Kamiki Drinks
Services
Kamiki was the very first launch project I led—setting the tone with a bold and disruptive approach to branding. The unique logo placement sparked intrigue, while subtle details paid tribute to honored Samurai families. Beyond the visual identity, I developed a comprehensive communication strategy encompassing brand films, sales videos, in-store activations, and bar shows. From identity design to cultural storytelling and strategic consultancy, this project marked the beginning of a design philosophy rooted in meaning, precision, and impact.
